Corporate Profile

The amalgamation of D. Foster and Associates and Phil Gold Agencies took place in 2008.  This brought two synergistic and well-established companies together, offering over 100 years of combined manufacturers’ representative experience.   Although both companies had similar strengths in the light truck and RV market channels, one was able to pull from the other’s strengths in agriculture, towing, heavy duty, marine and mass account experience.

This unification will provide our principals and our customers with the very best there is to offer.  Their success is our success!  The keys to a successful partnership within Canada are: proper territory coverage, knowledge of the customer’s business and an understanding of the unique market channels that Canada offers.

Corporate Objective

The objective of Foster Gold and Associates is to provide representation for a selected group of synergistic manufacturers to achieve market penetration, with emphasis on quality customer service and satisfaction, while optimizing our experience, resourcefulness and dedication.

Philosophy Of Sales & Marketing

Recognized for their leadership and fresh, forward thinking, the strengths of Foster Gold and Associates come from implementing the fundamentals and philosophy of marketing which include:

  • Product
  • Price
  • Place
  • People
Successful implementation results in the penetration of the respected marketplace and the launch of new products, thus increasing sales and profits.

Foster Gold and Associates are successful at increasing brand awareness and product knowledge by making “detail” calls to jobbers, dealers, and installers.  Foster Gold and Associates also believe sales training seminars are a good mechanism to promote strong brand loyalty at all levels. 

 

 

Foster Gold & Associates